What is a dental Google ad?
A dental Google ad is a paid-for ad that populates on a Google search results page when users are looking for dental-related services. It utilizes Google Ads to target its ad on a set of keywords like “emergency dentist near me” and “teeth whitening.” I see a lot of these ads at the top of search results.
Why dentists should be running Google Ads?
Google Ads provide instant visibility instead of SEO that is a long process. Dentists can reach local searchers who are prepared to schedule appointments. Armed with location targeting and call extension, ads make clicks patients.
Main advantages for dental clinics:
Lead Gen: Target high intent keywords such as “same day dentist.”
Cost management: Customize daily budgets and bid only on high-value keywords.
Tangible ROI: Report on conversions such as phone calls and website bookings.
Geo-targeting: Display ads to people who are located in the neighborhood of your dental practice.
What’s different about Rooster Grin’s dental google ads strategy?
Rooster Grin design and manages dental practice advertising campaigns. The team does keyword research, ad copywriting and conversion tracking. Optimization everday to decrease CPC and increase ROAS.
What services are included?
Ad groups per service setup of Campaigns
Negative keyword filtering
Background Monthly reporting and analytic capabilities
Google Ads call tracking calls recording and more
Website booking tool integration
Some successful campaigns:
An orthodontic practice doubled consult bookings using Invisalign-specific keyword ads.
Why Google ads works better in combination with SEO and CRO
Paid search brings traffic, but conversion optimization and speed-optimized websites convert those visitors. Rooster Grin combines Dental Google Ads with in-office booking software, landing page design, and call tracking so nothing slips through the cracks.
